New Construction Homes


Buying new is a different transaction than buying resale. Different contract, different negotiation, different inspections, different tax surprise in year two. Here is how it actually works — and where buyers currently have leverage.

Talk Through a CommunityRead This Before You Tour

Buying new construction means purchasing from a builder rather than a homeowner, using the builder's own contract instead of the standard state form. The onsite sales representative works for the builder. Buyers who want their own representation generally need to bring their agent to the first visit, because most builders' registration policies tie representation to that initial sign-in. Steve Roake is licensed in Illinois and Indiana and has been a broker since 2003.

The One Rule That Costs Buyers the Most


Bring your agent to the first visit

Nearly every builder has a registration policy. When you walk into a model home and sign in without an agent, that registration typically stands, and bringing an agent in later is frequently refused. Not sometimes — routinely.

This costs you nothing to get right and cannot usually be undone. If you are even casually curious about a community, a two-minute call before you visit preserves the option. If you have already toured somewhere unrepresented, say so early rather than late, because occasionally it can still be worked out.

The reason this matters comes down to who the people in the sales office work for.

The onsite sales representative

Employed or contracted by the builder. Paid by the builder. Their duty runs to the builder. They are often knowledgeable, pleasant, and genuinely helpful about the product.

What they are not is your advocate on price, contract terms, incentive structure, or what to do when the build runs four months late.

Your own agent

Reviews the builder's contract against the standard contract, prices the incentive package against the open market, coordinates independent inspections, and holds the builder to the schedule.

In most new construction transactions the builder pays the buyer's agent compensation from the sale, which is negotiated in advance and disclosed in your buyer representation agreement.

Since August 2024, a written buyer representation agreement is required before touring homes with an agent. That agreement states what your agent is paid and who pays it. Ask how builder compensation is handled in your specific situation, and get the answer in writing before you tour.

Current as of August 2026

Where the Leverage Sits Right Now


Builders are carrying more finished, unsold inventory than they have in years, and they are competing hard for buyers. That is an unusually good position to be negotiating from.

Recent national figures: roughly 37% of builders cut prices in July 2026, and about 63% are offering some form of incentive. New-home supply has run near nine to ten months, well above the six months considered balanced. Builders have also shifted toward smaller, lower-priced plans, which has brought new-home pricing closer in line with resale than it has been in some time.

Why builders discount with incentives instead of price

This is the part worth understanding, because it shapes what you should ask for.

A builder who drops the list price damages the comparable sales for every neighbor who already closed, and for every remaining home in the community. Incentives — rate buydowns, closing cost credits, design center allowances — move a house without touching the recorded contract price. So the builder's flexibility is real, and it is usually pointed at the incentive column rather than the price column.

Ask accordingly. Pushing for $15,000 off list may get you nowhere while $15,000 in flexible incentive gets approved the same afternoon.

Where the flexibility is greatest

  • Finished, standing inventory. A completed home costs the builder money every day it sits. That is the most motivated seller on the lot.
  • End of quarter and end of year. Closing targets are real and they move decisions.
  • The last few homes in a community. A builder winding down wants to close the sales office.
  • Communities where the builder has visible competition a short drive away.

Market figures reflect national data current as of August 2026 and are not specific to any community. Conditions vary considerably by builder, subdivision, and price point. Nothing here is a prediction.

Reading an Incentive Package Honestly


Incentives are worth real money and they are not all worth the same money. Two packages advertised at $20,000 can differ substantially in what they actually do for you.

IncentiveWhat it doesWorth knowing
Permanent rate buydown Lowers your rate for the life of the loan. Generally the most durable value if you plan to hold the home. It keeps working whether or not rates fall.
Temporary buydown (2-1, 3-2-1) Reduces the rate for the first two or three years, then it returns to the note rate. Helpful for a near-term budget. Confirm you qualify at the full note rate, since that is the payment you inherit.
Closing cost credit Reduces cash needed at the table. Most useful when cash to close is the constraint. Does nothing for your monthly payment.
Design center allowance Credit toward finishes and options. Only worth its face value if you were going to spend it anyway. Check whether it applies to structural options or finishes only.
Price reduction Lowers the contract price. Least commonly offered, for the comp reasons above. Lowers your tax basis and loan amount, so it has quiet long-term value.

About the builder's preferred lender

Most incentives are conditioned on financing through the builder's affiliated lender. That is legal and common. Two things follow from it.

You cannot be required to use them. Federal law prohibits conditioning the sale itself on your choice of lender, though incentives may be tied to that choice.

Compare the whole package, not the headline. Get a Loan Estimate from the builder's lender and at least one outside lender, and compare rate, points, origination, and total cost over the years you expect to own. Sometimes the incentive genuinely wins. Sometimes a better rate elsewhere beats it. The only way to know is the side-by-side, and it takes about a day.

The Builder's Contract Is Not the Standard Contract


In a resale you sign a form negotiated over decades between REALTOR® associations and attorneys, balanced by design. In new construction you sign a document the builder's attorney drafted to protect the builder. That is not sinister — it is simply whose document it is, and it is why review matters more here rather than less.

Clauses worth having your attorney look at specifically:

  • Completion date language. How firm is it, what happens when it slips, and is there any remedy for you.
  • Material substitution rights. Most contracts let the builder substitute materials of comparable quality. Understand how broad that is.
  • Escalation clauses. Some contracts allow price increases for material cost changes after signing.
  • Deposit terms. How much is at risk, when it becomes non-refundable, and what happens if your financing falls through.
  • Arbitration and dispute resolution. Many builder contracts require arbitration and waive jury trial.
  • Warranty terms and any waiver of implied warranties. See below.
  • Anti-assignment. Most builders prohibit reselling the contract before closing.
  • Attorney review and inspection riders. Whether the customary period applies at all, and for how long.

Illinois

Illinois practice generally involves an attorney on both sides. Builder contracts sometimes shorten or omit the attorney review period customary in resale. Confirm what period you have — and use it.

Illinois recognizes an implied warranty of habitability on new homes. Builder contracts frequently include an express warranty paired with a waiver of that implied warranty. Whether such a waiver is enforceable turns on how it is written and presented, and it is worth having counsel read it before you sign rather than after something fails.

Indiana

Indiana practice differs from Illinois in how closings are handled and in what is customary around attorney involvement. Builder contract terms, warranty structure, and disclosure obligations should be reviewed by an Indiana attorney.

Steve and Kimberly work both sides of the line and can refer counsel in either state.

Yes, You Should Inspect a Brand New House


The most common mistake in new construction is assuming a new home does not need inspecting. Municipal inspections confirm code compliance. They are not the same as someone working for you, looking at quality of work, on your schedule.

There are three inspection points, and most buyers use one of them.

1

Pre-drywall — the one that matters most

After framing, plumbing, electrical, and HVAC rough-in, before insulation and drywall close the walls. This is the only time anyone will ever see the bones of your house.

Framing, fasteners, plumbing runs, wiring, duct routing, flashing, and waterproofing are all visible and all repairable at low cost. A week later they are behind drywall and cost ten times as much to reach. Schedule this the moment the builder confirms rough-in is complete, because the window is days, not weeks.

2

Final walkthrough and orientation

The builder's orientation walks you through systems and generates a punch list. Bring your own inspector to the same stage or shortly before. Two people looking find more than one, and yours is looking for defects rather than demonstrating the thermostat.

Get every punch item in writing with a completion date. Verbal commitments in an empty house have a way of evaporating after you move in.

3

The eleven-month inspection — the one nobody does

Most builder warranties cover workmanship and materials for one year. A full season of heating, cooling, and settling reveals problems the walkthrough could not.

Book an inspection at month eleven and submit the list before the warranty expires. This single appointment recovers more money than any other step on this page, and the reason it works is simply that most owners forget the date.

On builder warranties generally: many follow a 1-2-10 structure — one year on workmanship and materials, two years on major systems, ten years on structural. Coverage, exclusions, and the claim process vary by builder and by whether a third-party warranty company backs it. Read the actual warranty document rather than the brochure summary.

The Property Tax Surprise in Year Two


This catches more new construction buyers in Will, Kendall, and Grundy counties than anything else on this page, and it is entirely predictable.

Your first tax bill is often assessed on land only, or on a partial year of the improvement, because the house did not exist for part of the assessment period. That bill looks wonderfully low. It is also temporary.

Once the home is fully assessed, the bill jumps — sometimes substantially. If taxes are escrowed, the lender then has to collect the shortfall and raise the ongoing monthly amount, so the payment increase lands harder than the tax increase alone.

Ask before you sign: what will the fully assessed tax bill be on this home, in this taxing district, once the improvement is on the books? Ask the county assessor rather than the sales office. Then budget from that number instead of from the first bill.

Special Service Areas and subdivision assessments

Many newer Illinois subdivisions carry a Special Service Area or similar mechanism, where infrastructure costs — roads, detention, utilities — are repaid through an additional charge on the tax bill for a set number of years. Some Indiana subdivisions use comparable arrangements.

This is disclosed and entirely legitimate. It is also easy to overlook, and it can add meaningfully to what you pay each year. Ask directly whether the community has one, what it costs annually, and how many years remain.

Also confirm the homeowners association structure — whether the builder still controls the board, when control transfers to owners, what the dues cover, and whether the reserve funding is realistic for a community that has not yet had to replace anything.

Upgrades, Lot Premiums, and Resale


Design center visits are enjoyable and expensive. Buyers commonly spend well into five figures beyond base price, and those dollars come back at very different rates.

Generally holds value better: structural changes that cannot be added later — an extra foot of ceiling height, a finished basement done during construction, a fourth bedroom, an expanded garage, rough-in plumbing for a future bath.

Generally returns less: finish-level selections. Premium fixtures, high-end flooring, and elaborate tile are personal, dated eventually, and can be changed by any future owner for a fraction of the builder's price.

Lot premiums deserve honest thought. A genuinely better lot — backing to open space, water, or trees, rather than to another home's rear elevation — tends to hold its premium. A premium for a marginally larger corner lot often does not.

The resale question nobody asks

If you buy in phase two of a five-phase community and need to sell in year three, you will be competing against the builder — who is selling brand new homes, with incentives, a sales office, and no urgency.

That is not a reason to avoid new construction. It is a reason to know your likely timeline before you choose between a community that is 20% built and one that is 90% built.

If there is any chance you move within five years, this belongs in the decision alongside the floor plan.

How the Representation Actually Works


New construction runs long. A build can take six months to a year, and most of that time nothing visible happens while a great deal is being decided.

  • Before you tour — register you properly at every community so representation is preserved
  • Community comparison — base price against total delivered cost, including lot premium, required options, taxes, and association dues
  • Incentive analysis — the builder's lender package priced against outside Loan Estimates, side by side
  • Contract review coordination — with your attorney, inside whatever review period the contract allows
  • Inspection scheduling — pre-drywall booked the week rough-in finishes, plus final and the eleven-month reminder
  • Schedule pressure — following the build, documenting delays, and keeping your closing coordinated with the sale of your current home
  • Resale perspective — an honest read on which upgrades and which lot are worth the money

Steve builds valuations on a 1-mile radius, ±20% square footage, ±1 bedroom and bathroom, and similar age, garage, and basement, with each comparable adjusted individually rather than averaged. In a new subdivision that means separating what the builder is asking from what homes there have actually resold for.

615+Transactions closed
$113M+Sales volume
2003Licensed since

Common Questions


Do I need my own agent to buy new construction?

You are not required to have one. The onsite representative works for the builder, so without your own agent nobody in the transaction represents you. Builder compensation for a buyer's agent is typically paid from the sale, and it is negotiated and disclosed in your buyer representation agreement.

What happens if I visit a model home without my agent?

Most builders have a registration policy tying representation to your first visit and sign-in. Bringing an agent in afterward is frequently refused. If you have already visited unrepresented, raise it immediately rather than later, since occasionally it can still be resolved.

Can I negotiate on a new construction home?

Yes, and in the current market there is meaningful room. Builders tend to resist list-price cuts because those affect comparable sales for the whole community, and they are far more flexible on incentives — rate buydowns, closing cost credits, and design allowances. Finished standing inventory carries the most flexibility.

Do I have to use the builder's lender?

No. Federal law prohibits conditioning the sale on your choice of lender, though incentives may be tied to using the builder's affiliated lender. Get a Loan Estimate from both and compare total cost, not the advertised rate alone.

Should I get an inspection on a brand new home?

Yes. Municipal inspections check code compliance, not workmanship quality, and they do not work for you. The pre-drywall inspection is the most valuable, because framing, plumbing, wiring, and waterproofing are visible only briefly. A final inspection and an eleven-month warranty inspection round out the set.

Why did my property taxes jump so much in the second year?

The first bill on new construction is often assessed on land only or a partial year of the improvement. Once the home is fully assessed, the bill rises to its real level. With escrowed taxes the lender collects the shortfall and raises the monthly amount, so the payment increase can be sharp. Ask the county assessor for the fully assessed estimate before you sign.

What is a Special Service Area?

A mechanism used in many newer Illinois subdivisions where infrastructure costs are repaid through an additional charge on the property tax bill for a set number of years. It is disclosed and legitimate, and it is easy to overlook. Ask what it costs annually and how many years remain.

Which upgrades are worth the money?

Structural items that cannot be added later tend to hold value — ceiling height, a basement finished during construction, an extra bedroom, expanded garage, rough-in plumbing. Finish-level selections generally return less, since they are personal and any future owner can change them for far less than the builder charges.

What areas do you serve?

Will, Kendall, Grundy, DuPage, and Cook counties in Illinois, and Lake, Porter, and La Porte counties in Indiana. Steve is licensed in both states; Kimberly Genovese is licensed in Indiana and handles the Northwest Indiana side.

Before You Tour, Let's Talk


Tell Steve which communities you are considering. He will register you properly so your representation is preserved, compare total delivered cost across them, and price the incentive packages against the open market.

Already toured somewhere? Say so — it is worth raising early.

Prefer to talk now? Call or text 630-912-9129.

Get Registered the Right Way

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About Constellation Home Sales


Steve Roake and Kimberly Genovese are the partners behind Constellation Home Sales | Freedom Group Global, operating under Keller Williams Preferred Realty in Orland Park.

Steve has been licensed since 2003 and carries licenses in both Illinois and Indiana. Kimberly has been licensed in Indiana since 2004. Together they cover new construction communities on both sides of the state line — across Will, Kendall, Grundy, DuPage, and Cook counties in Illinois and Lake, Porter, and La Porte counties in Indiana.

New construction rewards having someone on your side for the whole stretch. A build runs months, decisions arrive in a steady sequence, and the parts that cost the most — the contract, the pre-drywall window, the eleven-month warranty date — are the parts easiest to let slide while you are busy living your life.

Steve Roake

Licensed real estate broker · Illinois and Indiana

Licensed since 2003, with 615+ transactions closed and $113M+ in sales volume. Steve holds the ABR® (Accredited Buyer's Representative) and SFR® (Short Sales and Foreclosure Resource) designations.

Much of his work involves buyers coordinating a new build against the sale of a home they already own.

Kimberly Genovese

REALTOR® · Licensed in Indiana

Licensed since 2004 and a partner at Constellation Home Sales. Kimberly handles the Northwest Indiana side of the partnership, working Lake, Porter, and La Porte counties.

Northwest Indiana has its own MLS, its own closing practice, and its own tax structure. A partner working that market daily is why an Indiana build gets the same attention as an Illinois one.

Talk Through a Community

Steve Roake and Kimberly Genovese are licensed real estate professionals, not attorneys, accountants, home inspectors, or mortgage lenders. Nothing on this page is legal, tax, or lending advice. Have a licensed real estate attorney review any builder contract, warranty, or waiver before signing; confirm property tax and special assessment figures with the county assessor; and obtain Loan Estimates from a licensed loan officer before comparing financing.

Market figures cited reflect national data current as of August 2026 and are not specific to any community, builder, or price point. Builder policies on registration, incentives, warranties, and compensation vary and change frequently. Confirm current terms directly with the builder. Nothing on this page is a prediction of future market conditions or home values, and no outcome is guaranteed.

CONSTELLATION HOME SALES | FREEDOM GROUP GLOBAL

Chicagoland and NW Indiana Real Estate

Helping Chicago, the Suburbs and Northwest Indiana families build wealth through homeownership, smart home investing, and business ownership — real estate expertise with 60+ years combined experience.

About Steve Roake &

Kimberly Genovese

Constellation Home Sales Freedom Group Global

Meet Steve & Kimberly

Your Guides to Real Estate, Freedom, and Fulfillment

Most families want the same thing: a safe home, financial stability, and opportunities for their kids. Many feel overwhelmed by money decisions, home prices, debt, and uncertainty about the future.

We help families simplify those decisions by combining real estate strategy with financial planning, so they can confidently afford the home and life they want while building the long-term wealth and stability that homeownership provides.

Freedom Group Global serves the Chicago southwest suburbs and Northwest Indiana with a high level of real estate service, guided by the culture of Keller Williams Realty and Landmark Worldwide: open, honest communication and a commitment to living up to our word. We aim to make a real difference for our clients, our fellow real estate professionals, and everyone we work with.

Most people treat buying a home as just a transaction. We help families make housing decisions that support their entire financial future.

We're Steve Roake and Kimberly Genovese, the team behind Freedom Group Global | Constellation Home Sales, based in Orland Park, Illinois. Together, we bring more than 60 years of combined real estate experience, over 615 completed transactions, and more than $113 million in sales volume to families across Will, Cook, DuPage, Grundy, and Kendall counties in Illinois, and Lake, Porter, and La Porte counties in Northwest Indiana. As real estate professionals, entrepreneurs, and explorers at heart, our mission is simple: help you unlock a life of abundance, flexibility, and freedom.

Steve Roake is a REALTOR®, ABR®, and SFR® licensed since 2003, known for his entrepreneurial spirit and love for helping people achieve their dreams. He's a strategic thinker with a spontaneous edge, whether he's closing deals, building financial peace of mind through real estate, belting out '90s rock, mastering a new recipe, or charting a course toward Caribbean yacht ownership.

Kimberly Genovese is a REALTOR® licensed since 2004, and the heart-centered powerhouse of the team: an inspiring world traveler, lifelong learner, and guide for transformational growth. From the slopes of Park City to spiritual retreats in India, she brings global wisdom and grounded energy into every client relationship, along with strategic brilliance and a genuine joy for uplifting others. She's passionate about helping people create prosperity through real estate, purpose, and fulfillment, both in real estate and in life.

Together, we bring a unique blend of logic, intuition, fun, and results. Whether you're buying your first home, investing in real estate, or simply exploring your next move, we're here to help you make confident, aligned decisions with clarity and ease.

Let's make your next chapter your most exciting one yet.

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The Advantage

Whether you’re looking to buy your first home or sell a long-held property, our knowledge of the local real estate market ensures you receive expert guidance every step of the way. We closely monitor neighborhood trends, property values, and emerging market opportunities, giving our clients a competitive edge when it comes to pricing, negotiation, and timing. By staying current on shifting market conditions, we help you make informed decisions that align with both your goals and budget.

Our personalized approach sets us apart from other real estate professionals. We take the time to understand your priorities—be it finding a home with top-rated schools, maximizing return on a property sale, or navigating investment opportunities. Through open communication and a dedicated focus on client satisfaction, we tailor strategies that make home buying or selling a seamless experience. From staging and marketing your listing to recommending trusted local lenders, we’re committed to ensuring every detail is handled with care.

Beyond the transaction, we pride ourselves on building lasting relationships with our clients. By offering transparent advice and ongoing support, we become your go-to resource for all things real estate—even long after the closing process. Whether you need recommendations for local contractors, tips on home improvements, or a market update on property values, our team is here to guide you. Trust us to deliver personalized service, cutting-edge market insights, and the dedicated attention you deserve for a successful real estate journey.

Advisors

Steve Roake offers expert guidance on local market trends, property values, and financing options to help you make informed decisions. By tailoring our recommendations to your unique situation, we ensure you’re confident at every step of the home buying or selling journey.

Negotiators

Getting the best deal requires skilled negotiation, and Steve Roake has the expertise to advocate for your interests. Proven tactics help you secure favorable terms—whether you’re purchasing a new home or maximizing the value of a property sale.

Problem Solvers

Unexpected obstacles can arise in any real estate transaction, and we’re here to tackle them head-on. From resolving inspection issues to navigating financing challenges, we stay proactive so you can enjoy a smoother home buying or selling experience.

Marketers

Presenting your property in its best light is crucial to standing out in a competitive market. By combining professional staging, strategic digital marketing, and impactful visuals, we generate attention and attract qualified buyers faster.

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