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Pricing Tips based on Psychology

Explore the psychology behind home pricing, from charm and precise pricing to reference dependence and loss aversion. Learn how sellers and buyers perceive value differently and discover strategies to... ...more

Real Estate Market

November 04, 2024•4 min read

Home Inspection Tips for Naperville Buyers: What to Look Out for Before You Buy

Learn essential home inspection tips for buying a home in Naperville, IL. Discover common inspection issues, seasonal factors, and local building codes to watch for before you buy to protect your inve... ...more

Real Estate Market

October 30, 2024•5 min read

Unveiling the Hidden Treasure: Cost Segregation for Residential Landlords

Standard depreciation on a real estate deal takes place over a period of 20-30 years. Accelerated Depreciation allows you to take the majority of that depreciation in your first year of owning the pro... ...more

Real Estate Market

April 05, 2024•3 min read

Mastering the Art of Home Selling: 27 Essential Tips for Success

Your home is more than just a property—it's your biggest asset. When it comes time to sell, you want to ensure that you're getting the best possible return on your investment. That's where our compreh... ...more

Real Estate Market

April 04, 2024•2 min read